An iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra showdown looms over the current smartphone landscape, even though neither device has been officially announced. Still, as the next big releases from Apple and Samsung, both phones figure to battle it out for the title of best phone. And the outcome of that showdown will say a lot about the smartphone market into next year and beyond.
We won't have to wait long forthe iPhone 15 Pro Max — it's likely to show up at Apple's Wonderlust event on September 12. Already one of the most anticipated devices of the year, the iPhone 15 Pro Max figures to benefit from Apple's ongoing decision to pour a lot of resources into its Pro models. (One rumor suggests the iPhone 15 Pro Max will be renamed the iPhone 15 Ultra — for now, we're going to continue to refer to this model as the Pro Max to avoid confusion.)
We likely won't see the Galaxy S24 Ultra until early 2024. Nevertheless, rumors have already started circulating about this Galaxy S23 Ultra successor and what Samsung can offer next to keep its spot among the best Android phones, if not the best phone overall.
Even at this early stage, we've heard enough rumors for a preliminary iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra comparison. Here's how these two phones are shaping up, as we wait for their respective releases.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra price and availabiity
We've got a pretty good idea about the iPhone 15 release date, even if Apple is mum about its plans. A September 12 debut seems likely now that Apple's set a date for its annual fall product launch. Though we expect to see every member of the iPhone 15 lineup at that time, the iPhone 15 Pro Max included, Apple's premium phone may arrive later than the rest. One report claims the iPhone 15 Pro Max may not ship until October, which would still give it a head start of several months over the Galaxy S24 Ultra.
That's because Samsung tends to roll out the latest Galaxy S devices during the first three months of the year. We'd expect a Galaxy S24 launch around then, too, with February the likely month for any S24 Ultra introduction.
Rumors already point to a price hike for the iPhone 15 Pro, with Apple bumping up the price by as much as $200 over what it charged for the iPhone 14 Pro Max to reflect rising component costs and new features. That would put the iPhone 15 Pro Max at $1,299 — more expensive than what Samsung has charged for its Ultra models in recent years. And at $1,199, that phone is hardly inexpensive.
We haven't heard any rumors yet about Galaxy S24 Ultra pricing, though it's still pretty early in the development cycle.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra design and display
Expect the basic look of the iPhone 15 Pro Max to stay the same, with some potential refinements to the design. The biggest difference could be curved sides instead of the straight edges found on the iPhone 14 Pro Max. A new action button could find its way onto the iPhone 15 Pro Max, but initial rumors about solid-state buttons on the phone may not pan out, according to some analysts.
Apple is also said to be turning to a new material for the frame of the iPhone 15 Pro Max, with titanium replacing stainless steel. The former material is not only lighter, but more durable. In fact, titanium would be enough of a step forward that Samsung is rumored to be considering the material for the Galaxy S24 Ultra as well.
Other than that, the Galaxy S24 Ultra could feature few design tweaks, which makes sense given that Samsung likes the style of the current Ultra so much, it's adapted the look for other phones include the midrange Galaxy A series. Reportedly, the Galaxy S24 and S24 Plus are going to have the same design as their predecessors, so you'd expect the Galaxy S24 Ultra to also resist any changes.
Expect more changes to the displays on either phone, particularly when it comes to brightness. Apple is rumored to be boosting the maximum brightness of the iPhone 15 Pro Max to 2,500 nits, quite the leap from the iPhone 14 Pro Max's listed peak of 2,000 nits. Not to be outdone, Samsung is reportedly looking to match that 2,500-nit peak with the Galaxy S24 Ultra. (For context, in our iPhone 14 Pro Max vs. Galaxy S23 Ultra face-off, the two phones looked equally as bright, with the iPhone 14 Pro Max registering 1,275 nits on a light reader to the Galaxy S23 Ultra's 1,225-nit reading.)
The iPhone 15 Pro Max is likely to retain the 120Hz refresh rate that Apple's included in recent Pro models. That matches what the Galaxy S23 Ultra is capable of, though one rumor suggests Samsung might bump that speed up to 144Hz for the S24 Ultra as a way of setting apart the phone and cementing its reputation as one of the best gaming phones.
Bezels could be one other area where the phones differ. Reportedly, the iPhone 15 Pro Max will have thinner bezels than its predecessor, while a Galaxy S24 Ultra rumor claims that thicker bezels could return.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra cameras
The iPhone 14 Pro Max and Galaxy S23 Ultra already battle it out for the title of best camera phone — Samsung's phone currently holds the crown — so it's hard to imagine how either phone might improve upon what's already there. But that's apparently what Samsung and Apple aim to do.
It wouldn't seem like Samsung has much room for improvement after adding a 200MP sensor to the Galaxy S23 Ultra, but one rumor suggests a larger sensor size for the S24 Ultra's main camera, allowing the lens to capture more light.
The telephoto lens on the Galaxy S24 Ultra could see the bigger improvements. A rumor tips the phone to feature a 3-10x variable folded telephoto lens, which would do way with the need for two telephoto cameras on the back of the S24 Ultra. Instead, the new lens would use a periscope design and be able to change the focal length while connecting to a single sensor. Additionally, Samsung could turn to a 50MP sensor for the telephoto lens on the S24 Ultra.
The iPhone 15 Pro Max could switch to a periscope lens for its telephoto camera, too. The change would mean that the iPhone's zooming capability would improve dramatically, supporting up to a 6x optical zoom. That feature may be exclusive to the iPhone 15 Pro Max among Apple's iPhone 15 family.
Like the S24 Ultra, the iPhone 15 Pro Max is tipped to get a 1-inch sensor for its main camera, so that it can keep up with samsung when it comes to letting in light and color. We've also heard talk of an improve LiDAR sensor leading to better portrait shots.
We've got an iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra camera face-off that goes into greater depth on what these camera changes could mean.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra performance
Here's where things get interesting and a little complicated. Typically, the chipset powering Apple's iPhones sets the performance standard, and that's true of the A16 Bionic chipset inside the iPhone 14 Pro Max — to a point. While the A16 posts superior benchmarking numbers in many tests, the Snapdragon 8 Gen 2 for Galaxy silicon that powers the Galaxy S23 Ultra beat Apple's chip in some graphics tests.
The iPhone 15 Pro Max's likely A17 Bionic chip figures to rectify that. It's going to be built on a 3nm process, compared to the 4nm A16 Bionic. The smaller the process, the denser the transistors, which means greater improvements in power and efficiency. In other words, advantage iPhone 15 Pro Max.
Or perhaps not — the Galaxy S24 Ultra could feature the Snapdragon 8 Gen 3, with Samsung once again using an optimized version of the Qualcomm silicon. For what it's worth, early benchmarks of that Qualcomm silicon have it beating the A16 Bionic by 11% on Geekbench 6. The A16 isn't the A17, of course, but it's clear that the competition between the iPhone 15 Pro Max and Galaxy S24 Ultra will be the closest in years.
There's a potential wrinkle, though. After using nothing but Qualcomm silicon for the S23 series, Samsung may go back to using its own Exynos chipsets on some Galaxy S24 models. That's worrisome as the top-of-the-line Exynos hasn't always been able to match the performance of a Snapdragon 8 series system-on-chip. The good news, though, is that early Exynos 2400 benchmarks also hint at numbers that can top the A16 Bionic.
The Galaxy S24 Ultra might hold another edge over the iPhone 15 Pro Max unless Apple makes a major change with this year's phones. The Galaxy S23 Ultra shipped with 256GB as its base-level storage — something that's apparently continuing with the S24 Ultra. That's double the capacity of the iPhone 14 Pro Max base model, though perhaps Apple might increase capacity for its upcoming phones.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra battery life and charging
Assuming we're right about the iPhone 15 Pro Max running on an A17 Bionic, that could mean promising things for the new phone's battery life. The promised power efficiency of the new chipset should help the iPhone last longer on a charge. And considering that the iPhone 14 Pro Max already ranks highly on our best phone battery life list, we're excited to see how long the iPhone 15 Pro Max can hold out.
Also promising is a rumor that Apple is increasing the battery sizes across the iPhone 15 lineup. In the case of the iPhone 15 Pro Max, that could mean a 4,862 mAh power pack, compared to the 4,323 mAh cell in the iPhone 14 Pro Max.
The Galaxy S23 Ultra was no slouch either when it came to battery life, also ranking among the longest-lasting phones. It will be interesting to see if the Galaxy S24 Ultra can improve upon that performance, particularly if it has to support an even faster refresh rate.
Like the iPhone 15 Pro Max, the Galaxy S24 Ultra could turn to a stacked battery design which would provide a denser power pack in the same amount of space that the battery takes up in the S23 Ultra. Such a move would require a pretty good cooling system, though.
iPhone charging isn't particularly fast, capped at 20W via Apple's Lightning connector, but that could change with every iPhone 15 model reportedly switching to USB-C. That opens up the possibility of faster charging speeds, something Apple might reportedly reserve for its iPhone 15 Pro models.
At any rate, we could see the upcoming iPhone challenge the 45W charging speed of Samsung's current Ultra model. Of course, if the stacked battery design rumor is accurate, Samsung could boost its own charging speeds, with the S24 Ultra reaching 65W according to some accounts.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra software and special features
The iPhone 15 Pro Max will debut about the same time as iOS 17, Appls' next-generation mobile software. If you've gone hands-on with the iOS 17 beta, you've already seen features like live voicemail, Messages improvements, and other enhancements to current apps.
By the time the Galaxy S24 Ultra arrives, Android 14 will be out, bringing a number of new customization and privacy features. The most significant edge Samsung's Ultra phone enjoys over the iPhone is likely to remain — a built-in S Pen you can use to jot down notes on your phone. We're hoping that this year's version of the stylus brings with it new features.
iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra outlook
As you can see, it's still early days in the iPhone 15 Pro Max vs. Samsung Galaxy S24 Ultra competition, even with the new iPhone about to arrive. That said, given what we already potentially know about these handsets — from the improved processors to the potential camera enhancements — you can imagine why we're already anticipating this clash of big-screen phones.
